Tools:
Webflow
Xd
Illustrator
Photoshop
Tasks:
Branding
Design
Development
Goals:
Creating space for contact with specialist outside big aggregator sites
Forming a distinctive voice in the psychotherapy field
Sharing knowledge about psychoanalysis psychotherapy
Psychotherapy of rare kind
Tomasz Desput runs a psychotherapy office in Warsaw. His approach is strongly connected to Freud’s and Lacan’s thought – this psychoanalytic path makes his practice a notable choice among contemporary psychotherapy offer.
tailoring an identity
Tomasz’s claim ‘Leczenie mową’ means ‘Healing with speech’ – concept for his logo refers to the phenomenon of echolocation. Just as in psychoanalysis, the subject is finding himself by a process of receiving his own returned signal; psychoanalyst work is to support that mirroring.
Both combinations of used fonts and colours aim to create a sense of trust, an essential factor to count in while choosing a therapist.
site
Site design followed and expanded earlier identity concepts. Briefly constructed content allowed the creation of a stimulating layout.
blog
In addition to the static site, a blog was prepared. It is operated via straightforward CMS to make posting quick and easy.